Insights - Marketing

Progressive marketing education, go-to-market insights, lease-up best practices, and educational game plans for the multifamily industry.

Linden
Oct 26, 2024

The Correlation Between GTM and TVM in Multifamily

This week, we're breaking down why getting your GTM strategy moving boosts your TVM. 

Custom Website 1
Oct 19, 2024

The Limitations of Templated Marketing in Multifamily

Templates Aren't Cutting it in Multifamily Anymore. Here’s why custom go-to-marketing efforts are king in leasing faster and for premium rents. 

Aronson Email Wide
Oct 5, 2024

Outdated Emails Are Costing You Renters—Here's How to Fix It

This week, we're digging into multifamily email marketing with personalized, engaging campaigns that stand out in crowded inboxes.

Boutique Wide
Oct 2, 2024

Why Boutique Communities Are Winning Renters Over

Learn how boutique apartments offer personalized experiences, authentic connections, and flexibility that corporate developments can't match.

Lease Up Wide
Sep 28, 2024

So Your Lease-Up Got Delayed... Now What?

This week, we're breaking down the the right strategy, to turn lease-up delays into opportunities and power plays.

Lifestyle wide
Sep 18, 2024

What Are Psychographics In Multifamily Marketing?

How do you stand out when every building down the street also has a rooftop deck and a "state-of-the-art" fitness center? The answer isn’t in the physical amenities; it’s in the experiences you offer and how you position them. Enter: Psychographics 

ROI marketing Wide
Sep 11, 2024

How to Accelerate Your Multifamily Lease-Up and Hit 4x ROI

This week, we're digging into our blueprint for how you can design a lease-up strategy that gets the job done and works harder than your competition.

Apartments com WIDE
Aug 27, 2024

A Developer’s Guide to Maximizing ILS Packages

This week, we're diving deep into how to make your property’s ILS presence work for you and fast.

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