Interviews

Mike sits in the hot seat in this episode, plus a bonus question at the end of a 9-question rapid-fire round! 

What are the reasons properties stabilize at 93%? This week we discuss what makes 99% occupancy the standard target. 

This week, Chris and Mike ask the question, "What can a brand do to maximize the value of your project?" and answer it!

Discover prime CRE opportunities and expert insights on Tampa’s booming market with Developer’s Driveway, and guest John Pugh of Pugh Management.

Sales is sales, management is management. This week, Chris and Mike dig into why the Leasing Agent is not an entry level role. 

This week, get to know Tori, our growth content manager who shares her experience marketing for lease-ups, agencies and how to position properties renters to love. 

This week, Mike Chris and Mike discuss common pushbacks to starting a multifamily go-to-market game plan early.

This week, we share our live staging debate between Mike DiMella and Mike Brewer who tackle leasing, marketing, model units, and more. Grab your popcorn! 

On this episode of Real Wins, Chris and Mike discuss onsite activation best practices by way of what they see in the wild, why it's generally a broken approach, and more. 

Nate Jenkins is Principal at OZ Architecture in Denver, Colorado. His experience includes millions of square feet of mixed-use, commercial/retail, office, resorts and hospitality, K-12, Higher-ed, and multi-family projects.

Chris and Mike engage in a vibrant discussion about why agencies and leasing teams don't get along, and what is broken when it comes to strategic and content-driven marketing plans. 

During our live event, our guests Moshe Crane and Mike DiMella debated and discussed centralization as it relates to residents, employees, and property outcomes.

Jay Parsons is a rental housing economist, investor, speaker, and advisor. Most recently, he joined Madera Residential as the Head of Investment Strategy & Research.

10 important questions to ask before hiring your multifamily brand and marketing agency broken down into four key buckets to consider: strategy, brand, demand, and enablement.

Autumn Hunt oversees a team dedicated to all digital marketing, advertising, product marketing, customer experience, analytics, and sales enablement.

Tara Samuels is known as the "relationship-building architect" and the mastermind behind countless multifamily industry connections that stand the test of time.