Insights - Property Websites

Progressive marketing education, go-to-market insights, lease-up best practices, and educational game plans for the multifamily industry.

TC Insight
Dec 3, 2024

Buzzwords That Undermine Your Property’s Value

This week, we're investigating how to maximize property value by avoiding jargon and tired buzzwords in your new development collateral. 

Custom Website 1
Oct 19, 2024

The Limitations of Templated Marketing in Multifamily

Templates Aren't Cutting it in Multifamily Anymore. Here’s why custom go-to-marketing efforts are king in leasing faster and for premium rents. 

Apartments com WIDE
Aug 27, 2024

A Developer’s Guide to Maximizing ILS Packages

This week, we're diving deep into how to make your property’s ILS presence work for you and fast.

Marketing Budget WIDE
Aug 3, 2024

Budgeting for Market-Rate Multifamily Lease-Ups

The first of August marks the beginning of budgeting season for developers and suppliers alike. Are you prepared to make every dollar count? This insight helps prioritize how to get a GTM budget for 2025 off the spreadsheet and into the project.

AI WIDE 1
Jul 27, 2024

How Multifamily Brands Are Boosting Awareness With AI

The most valuable real estate right now is quaintly situated right at the top of the Google search engine result page. Is your property stepping up to compete in the age of AI-powered search? 

Api integration
May 4, 2024

The New Era of API Integration Fees

Many multifamily property management softwares, namely large providers, are moving from previously free integration models to a structured fee system. mostly recently, Entrata.

The alice
Apr 20, 2024

10 Questions to Ask Before Hiring Your Multifamily Agency

Top questions that multifamily developers and marketing leaders should ask when selecting a multifamily brand and marketing agency.

Akin website mobile
Mar 9, 2024

Selecting the Right Multifamily Website

Building an effective digital footprint begins with a critical decision: choosing between template websites, hybrid options, or a custom-built approach.

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