Insights - Development

Progressive marketing education, go-to-market insights, lease-up best practices, and educational game plans for the multifamily industry.

2025 Multifamily Wide
Oct 10, 2024

Multifamily Market Poised for a Major Revival in 2025

The multifamily housing market is set for a strong recovery in 2025, driven by stabilizing interest rates, rising demand from Gen Z, and improved financing conditions.

Federal Wide
Sep 19, 2024

Navigating The Fed's Interest Rate Cut: What Developers Need to Know

After years of battling inflation, the latest interest rate cut by the Fed signals that borrowing costs, which have been high and restrictive, are finally easing. Here's what Multifamily Developers need to know. 

The Brook WIDE
Aug 24, 2024

Pre-Sale Tactics to Drive Luxury Condo Sales

In the high-stakes market of luxury condo development, playing the long game is must-do. This week, we're breaking down the best pre-sales tactics to drive luxury condo sales. 

Pod Models WIDE
Aug 21, 2024

The Best Operating Model for Mid-Sized Multifamily Properties

This week, we dig into how the Pod Model, driven by functional specialization, offers a fresh approach to longstanding property management operating challenges.

Proptech Smart Home Wide
Aug 17, 2024

Top Four PropTech Amenities to Elevate Your Multifamily Development

This week, we explore the four essential prop-tech amenities that should be on your radar for your next multifamily development project.

The Miller Fence wrap WIDE
Aug 10, 2024

When Should I Start Marketing For Lease-Up?

This week, we break down the key milestones in the lease-up timeline and the strategies that’ll put you in the driver’s seat for multifamily success.

Marketing Budget WIDE
Aug 3, 2024

Budgeting for Market-Rate Multifamily Lease-Ups

The first of August marks the beginning of budgeting season for developers and suppliers alike. Are you prepared to make every dollar count? This insight helps prioritize how to get a GTM budget for 2025 off the spreadsheet and into the project.

Rent Cap WIDE
Jul 20, 2024

What We Know So Far: The National 5% Rent Cap Proposal

If passed through congress, owners with 50 or more units would lose certain tax breaks if they raise rent by more than 5% per year.

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