Progressive marketing education, go-to-market insights, lease-up best practices, and educational game plans for the multifamily industry.
If you’re returning from the NAA Apartmentalize, you're likely buzzing with inspiration from the sessions, exhibitors, and meet and greets! This week, Tori digs into how Marketers can refresh their GTM Strategy post-conference learnings.
Pre-leasing is a time when many new developments sink or swim amid competitive market conditions. In this insight, Tori breaks down a handful of common leasing mistakes while providing helpful tips on how to avoid them.
What is the disconnect between marketing and onsite teams in multifamily? There are a few that often dovetail into one another.
This week, we took a closer look at what makes boutique apartment developments attractive ventures for investors and developers given the current economic landscape and market inventory of 2024.
Data reveals three significant design trends and choices that multifamily developers are making to undeniably captivate the modern renters of today.
Centralization is undoubtedly one of the multifamily industry’s biggest buzzwords of 2024, sparking discussions among community managers, developers, and investors.
"Luxury living" often fails to differentiate one property from another. It's become a tired cliché that hardly resonates with today's renter.
Many multifamily property management softwares, namely large providers, are moving from previously free integration models to a structured fee system. mostly recently, Entrata.
A simple read in under 5 minutes, delivered to your inbox Saturday mornings.
A simple read in under 5 minutes, delivered to your inbox Saturday mornings.