Insights - Leasing

Progressive marketing education, go-to-market insights, lease-up best practices, and educational game plans for the multifamily industry.

Conversion 1
Apr 8, 2023

What counts as a conversion in property marketing?

Exploring the concept of conversions in digital marketing, delving into diverse perspectives and emphasizing the importance of defining and measuring meaningful actions for effective campaign evaluation.

Carvana 1
Mar 18, 2023

What Multifamily Can Learn from Carvana

Exploring lessons for the multifamily industry from Carvana's approach, emphasizing the potential benefits of transparency and low-touch experiences for renters. 

Nurture renters
Feb 11, 2023

Accelerate leasing through smart lead nurture

Tips for modern pre-leasing strategies: set time domain limits, activate with clear deliverables, create a nurture campaign framework, think beyond concessions.

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A simple read in under 5 minutes, delivered to your inbox Saturday mornings.