Progressive marketing education, go-to-market insights, lease-up best practices, and educational game plans for the multifamily industry.
New York City updated the iconic "I ❤️ NY" logo to "We ❤️ NY," symbolizing a resilient bond post-COVID-19. Meanwhile, property managers face burnout with diverse expectations, emphasizing the need for specialized teams to enhance property management and tenant satisfaction.
Exploring lessons for the multifamily industry from Carvana's approach, emphasizing the potential benefits of transparency and low-touch experiences for renters.
Developers recognize the pivotal role of branding and marketing in the success of real estate projects amid challenging market dynamics.
Exciting news about the Smarter Living Podcast Network, upcoming Transforming Cities Live episode, and a thoughtful perspective on the evolving landscape of property marketing in 2023.
Tips for modern pre-leasing strategies: set time domain limits, activate with clear deliverables, create a nurture campaign framework, think beyond concessions.
Leveraging AI tools such as Midjourney and DALL·E 2 in the multifamily sector enhances efficiency by streamlining design processes.
A simple read in under 5 minutes, delivered to your inbox Saturday mornings.
A simple read in under 5 minutes, delivered to your inbox Saturday mornings.