Building an effective digital footprint begins with a critical decision: choosing between template websites, hybrid options, or a custom-built approach.
Jeff Johnton is the Managing Partner at Cathartes, a boutique commercial real estate firm focused mainly on ground-up multifamily in New England.
Effective marketing and a professional leasing approach are indispensable strategies for maximizing NOI and immediate ROI.
The differences between a marketing team and a leasing team - and why one can't do it all. Plus, localized multifamily marketing today.
In the realm of multifamily property marketing, the shift towards localization represents not just a trend but a strategic imperative.
From coin machines, to retail, to mixed-use and multifamily, Howard and Mike are consistently evolving this third-generation real estate company based in the Twin Cities.
For multifamily leasing, the formula for success transcends conventional wisdom that a bright personality is all it takes. Sales is critical.
What should multifamily real estate developers and operators look for when vetting a creative agency partner?
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