Multifamily Marketing, Development, and Industry Insights

Transforming Cities

Transforming Cities brings you timely marketing education, interviews with industry leaders, and a growing source of development news.

Latest Insights

ROI marketing Wide
Sep 11, 2024

How to Accelerate Your Multifamily Lease-Up and Hit 4x ROI

This week, we're digging into our blueprint for how you can design a lease-up strategy that gets the job done and works harder than your competition.

Hospitality Wide
Sep 7, 2024

Key Learnings From Hospitality For A Better Resident Experience

This week, we're digging into what multifamily can learn from hospitality when it comes to creating a five-star resident experience.

Interviews

EP88 Mike Brewer Mike Di Mella LIVE
Aug 28, 2024

The Staging Debate

This week, we share our live staging debate between Mike DiMella and Mike Brewer who tackle leasing, marketing, model units, and more. Grab your popcorn! 

Real Wins Podcast Tile 11
Aug 21, 2024

Property Management Centralization Pod Model

On this episode of Real Wins, Chris and Mike dive into the topic of property management centralization. 

Real Wins Podcast Tile 10
Jul 17, 2024

The Renter Nurturing Game Plan

On this episode of Real Wins, Chris and Mike chat about the best practices for a renter nurturing game plan.

Real Wins Podcast Tile 09
Jun 19, 2024

Onsite Activation Best Practices

On this episode of Real Wins, Chris and Mike discuss onsite activation best practices by way of what they see in the wild, why it's generally a broken approach, and more. 

166 main ads
Mar 23, 2024

Breaking Down a Go-To-Market Multifamily Strategy

In the rapidly evolving world of real estate development, the importance of a robust go-to-market (GTM) strategy cannot be overstated.

More Insights

Absorption Rates Wide
Sep 4, 2024

Understanding Absorption Rates in the Multifamily Market

This week, we're breaking down the basics of absorption rates in multifamily real estate. What they are, how to solve for them, and why they matter. 

AI human WIDE
Aug 31, 2024

Striking the Balance Between AI and A+ Renter Nurturing

AI's and chatbots can't feel, but if they could, they wouldn't like what we're about to say. In an era where technology seems to be taking over every aspect of our lives, the question for multifamily leasing professionals is: How much should we rely on automation, and where does the human touch still play a vital role?

Apartments com WIDE
Aug 27, 2024

A Developer’s Guide to Maximizing ILS Packages

This week, we're diving deep into how to make your property’s ILS presence work for you and fast.

The Brook WIDE
Aug 24, 2024

Pre-Sale Tactics to Drive Luxury Condo Sales

In the high-stakes market of luxury condo development, playing the long game is must-do. This week, we're breaking down the best pre-sales tactics to drive luxury condo sales. 

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