Multifamily Marketing, Development, and Industry Insights

Transforming Cities

Transforming Cities brings you timely marketing education, interviews with industry leaders, and a growing source of development news.

Latest Insights

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Feb 18, 2025

10 Questions to Ask Before Hiring Your Condo Marketing Agency

Choosing the right condo GTM partner is crucial. Ask these key questions to ensure you're making the best decision.

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Interviews

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Feb 12, 2025

Jeff Hreben of Tandem

On this episode I’m speaking with Jeff Hreben, Senior Development Manager at Chicago-based Tandem.

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Feb 5, 2025

The Renter Journey Roundtable (Live)

The Renter Journey Round Table was a can't-miss event! But ICYMI, watch it here to gain unique insights on marketing attribution and the renter journey today. 

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Jan 29, 2025

Centralization for Third Party Management

On this episode of Empowered Returns, Mike welcomes Dom Beveridge, Principal at 20for20

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Jan 22, 2025

The Developer's Driveway With Adam Fenton

Discover Narrate Holdings Principal Adam Fenton and his flagship Denver property, The Aston, in episode two of The Developers Driveway.

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Mar 23, 2024

Breaking Down a Go-To-Market Multifamily Strategy

In the rapidly evolving world of real estate development, the importance of a robust go-to-market (GTM) strategy cannot be overstated.

More Insights

TC Insight
Feb 13, 2025

The Condo Mistake That’s Costing Developers Millions

Discover why starting during design development (18-24 months before delivery) is the key to faster sellouts and higher profits.

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Feb 8, 2025

What Is Brand ROI in Multifamily?

Discover how branding in multifamily real estate can deliver a return that far outweighs the initial investment.

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Feb 6, 2025

The Appeal of Boutique Apartments in Suburbia

This week, we're digging into why high-end rentals are thriving outside of major cities. 

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Feb 1, 2025

The Myth of Full-Source Attribution

Discover how a fully integrated approach can deliver smarter marketing, optimized ad spend, and higher-performing lease-ups.

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Real estate marketing insights and industry interviews

A simple read in under 5 minutes, delivered to your inbox Saturday mornings. 

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A simple read in under 5 minutes, delivered to your inbox Saturday mornings.