On this episode of Real Wins, Chris and Mike discuss why agencies and leasing teams don't get along, and what is broken when it comes to strategic and content-driven marketing plans. They take a "build in public" approach to how this relationship can be approached differently.
What are multifamily playbooks and how do they evolve with the industry?
Get to know Authentic Creative Director Melody Sorenson, who dives into a lifestyle brand over a logo and typography.
Mike sits in the hot seat in this episode, plus a bonus question at the end of a 9-question rapid-fire round!
What are the reasons properties stabilize at 93%? This week we discuss what makes 99% occupancy the standard target.
We're always on the lookout for great development, marketing, and industry guests on Transforming Cities. Have someone in mind? Let us know!
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