On this episode of Real Wins, Chris and Mike dive into the meaning behind a go-to-market strategy, often called a GTM or a GTM marketing strategy.
Later, Mike describes a few key differences between a condo sell-through go-to-market strategy and a multifamily go-to-market strategy.
Property reputations are hard to maintain; on this episode of Real Wins, Tori gives actionable tips on strategies to keep your property's reputation sparkling.
On this episode of Real Wins, Chris enters the hot seat while Tori asks him multifamily marketing questions in rapid-fire fashion.
Vetting the right sales and marketing partners can make or break a condo sellout. Here are the questions you should be asking!
On this episode of Empowered Returns, Tori and Mike dive into how the wrong approach to GTM is costing developers millions.
We're always on the lookout for great development, marketing, and industry guests on Transforming Cities. Have someone in mind? Let us know!
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