Go-To-Market Strategies and Condos vs. Multifamily

By Chris Arnold

On this episode of Real Wins, Chris and Mike dive into the meaning behind a go-to-market strategy, often called a GTM or a GTM marketing strategy.

Later, Mike describes a few key differences between a condo sell-through go-to-market strategy and a multifamily go-to-market strategy.

Hosted By

Chris Arnold

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