Today's episode features Sara Graham, SVP of Marketing at Beacon Communities.
With more than two decades of experience in the real estate industry, Sara sits at the intersection of marketing, operations, and technology, working to foster innovation and drive occupancy and rent growth. Her areas of expertise include marketing strategy, brand management, and evaluating and implementing new technologies impacting leasing, operations, and the customer experience.
A frequent speaker and moderator at national industry conferences, Sara has served on a number of committees and advisory boards during her career; currently, she serves as Vice Chair of the National Multifamily Housing Council’s Marketing & Resident Experience Committee and also sits on Zillow's Multifamily Rental Advisory Board and the Multifamily Social Media Summit Advisory Board.
On this episode of real wins, Chris and Mike put a stop to the bleed of underperforming multifamily properties, by unveiling a premium audit offer for our listeners.
On this episode of Empowered Returns, Mike welcomes Dr. Christina Stacy from the Urban Institute to tackle one of the most hotly debated issues in housing policy—rent control.
On this episode, Chris and Michael DiMella delve into the world of boutique real estate development, discussing how smaller developers can effectively compete with larger institutional players.
In this episode, Chris and Michael discuss the critical importance of branding in the real estate industry, emphasizing the need for differentiation and a comprehensive brand identity.
We're always on the lookout for great development, marketing, and industry guests on Transforming Cities. Have someone in mind? Let us know!
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