Today's episode features Sara Graham, SVP of Marketing at Beacon Communities.
With more than two decades of experience in the real estate industry, Sara sits at the intersection of marketing, operations, and technology, working to foster innovation and drive occupancy and rent growth. Her areas of expertise include marketing strategy, brand management, and evaluating and implementing new technologies impacting leasing, operations, and the customer experience.
A frequent speaker and moderator at national industry conferences, Sara has served on a number of committees and advisory boards during her career; currently, she serves as Vice Chair of the National Multifamily Housing Council’s Marketing & Resident Experience Committee and also sits on Zillow's Multifamily Rental Advisory Board and the Multifamily Social Media Summit Advisory Board.
On this episode of Real Wins, Chris and Mike chat about the best practices for a renter nurturing game plan.
On this episode of Real Wins, Chris and Mike discuss onsite activation best practices by way of what they see in the wild, why it's generally a broken approach, and more.
Nate Jenkins is Principal at OZ Architecture in Denver, Colorado. His experience includes millions of square feet of mixed-use, commercial/retail, office, resorts and hospitality, K-12, Higher-ed, and multi-family projects.
Chris and Mike engage in a vibrant discussion about why agencies and leasing teams don't get along, and what is broken when it comes to strategic and content-driven marketing plans.
We're always on the lookout for great development, marketing, and industry guests on Transforming Cities. Have someone in mind? Let us know!
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